This is Part Three of our look back at the history of NewsChannel 32, a television station that provided in-depth coverage of local news and sports for Northeast Georgia. In Part One, we took a look at the formation of the station and the work of its news department, and you can read it here. In Part Two, we explored the reputation and reach of its sports department, and you can read it here.
If you can name it, Michael Castengera has probably done it.
He’s been a reporter and an editor.
He’s worked in print journalism and broadcast journalism.
He’s run a local radio station and served as a consultant to some of the biggest media companies in the country.
It was a breadth of professional experience that made him the natural fit to lead a new hybrid journalism project at the University of Georgia that mixed education and newsgathering as WNEG — long a fixture for Northeast Georgia — migrated its operations south.
“When they acquired the station, because I had been a general manager, they decided that I would be the logical one to take over when we do it,” Castengera said with a laugh. “Well, like an idiot, I agreed.”
The promise of the station under the control of the University of Georgia made sense in the abstract, pairing one of the nation’s premier journalism programs with a professional, commercial television station to help create a learning laboratory. It represented a significant shift from the original intent of WNEG, which functioned largely as a community asset that focused on the stories of the small communities throughout the region.